We all know what it feels like to have too many things on our plate. Not only is it overwhelming and stress-inducing to have a seemingly never-ending list of things to do, but having multiple tasks to accomplish in a limited amount of time often means we have to sacrifice doing things well for the sake of getting them all done.
You’re already aware of how tough it is to reach your growth goals and increase earnings, and finding a carrier company that you can trust at a reasonable rate is becoming an increasingly prevalent issue that isn't making your growth goals any easier to reach. This level of truck availability and the higher rates associated with them has been happening for longer than anyone expected, and we’re coming to learn that it’s probably going to be around for the long-haul (no pun intended)—leaving a permanent mark on your cost structure. What’s the driving factor behind this seemingly permanent tight market, you ask?